The Brief
During a period of transition, P&O Cruises looked to their Juicy partners to provide full-service agency creative services and production on a number of their TV commercials.
Shoot locations ranged from Costa Rica to New Caledonia, Cooktown to Coolangatta and Hinterland sugar cane farms.
Post-production successes included re-purposing footage originally filmed in Alaska for use in tropical-feeling campaigns. Our team applied CGI and high-end grading to existing 35mm aerial footage, originally filmed with icebergs and dark skies, to deliver bright, warm images from the same footage.
They say you should ‘never work with children or animals!’ Well, we did it all and delivered on the juice.
Client
P&O Cruises
Scope
Agency Creative Services
Full Production
