The Brief

With thousands of crew across many ships, the task of new staff member induction, or on-boarding, can be a challenge.

To meet this challenge, Juicy produced a Day-In-The-Life video to demonstrate how a cruise ship operates 24 hours a day and the various jobs and different types of shifts that people might undertake.

The training video follows crew members from different departments as they navigate the back-of-house areas and go about their day to day lives. The video was also designed to manage the expectations of potential crew members, during the recruitment process.

The Client

P&O Cruises


Full production including scripting, shooting (including back-of-house) and post production.