Brief
The heritage of P&O Cruises can be traced back to 1837 when they were involved in transporting mail and shipping around the world. Much later, when cruising for leisure started, the organisation turned to artists to create advertising posters promoting their services, creating the distinctive branding of the time.
Years later in Australia, former P&O employee and budding cruise historian Rob Henderson rescued the company archives from destruction. He created what has now become known as The Henderson Cremer Collection.
When P&O wanted to look back to their history and draw on design motifs for a range of P&O Heritage souvenirs, they engaged Juicy Projects to manage the extensive hi-res archival scanning project.
Over several years, the project scanned approximately 5,000 items ranging in size from small drink coasters, to enormous (and fragile) display posters 2 x A0 in size that required specialist photographic studio capture.
Client
P&O Cruises
Scope
High Resolution Archival Scanning
Project Management
