Brief
Save the Children is Australia’s largest aid and development agency dedicated to helping children. They work in over 116 countries, including many across the South Pacific. When P&O Cruises looked to partner with a reputable local partner in Vanuatu, they turned to Save the Children to lead their programs.
To launch the program to their guests and stakeholders, P&O chose Juicy Projects to produce a video that not only demonstrated the strong governance of Save the Children, but also showed the tangible results that can be achieved through a guest’s humble $1 donation whilst onboard.
By the end of 2017, just five years into the partnership, P&O had raised over $1m to help build kindergartens, schools and establish medical aid posts in remote islands.
Client
P&O Cruises in partnership with
Save the Children
Scope
Full Video Production (including child protection measures)
Campaign Stills Photography
