Brief The challenge of communicating the dangers of speeding to young drivers is a shared community responsibility. The RTA and the NSW Centre for Road Safety run educational campaigns in schools to help get this vital message across. To confront the disconnect between being told something and witnessing reality, Juicy Projects proposed taking three young … Read more


Long before drone technology changed the aerial landscape, Juicy were carving out a niche in high-end aerial photography and video through a solid reputation working with the best pilots, technology, helicopters and safety teams around. It comes as a surprise to many clients when they realise the limitations of drones. There are countless circumstances where … Read more


Brief When the Asia-Pacific Economic Cooperation (APEC) forum met in Port Moresby in 2018, the ships of the P&O Cruises fleet hosted attendees from around the world as part of a floating hotel village. During their time onboard, P&O Cruises wanted to communicate the beauty and diversity of the country to delegates and staff, as … Read more


Canyon Care & Safety The care of our precious wild places is the responsibility of the NSW National Parks and Wildlife Service. One of the most stunning environments that they manage is the extensive canyon network across the Blue Mountains and elsewhere in the state. NPWS engaged Juicy Projects and LotsaFreshAir to produce an educational … Read more


World Expeditions One of the challenges in marketing an adventure-based business is finding film crews and photographers who are able to live and work within the often harsh environments. It’s not unusual for crews to have to trek for days, with heavy packs carrying not only their personal hiking gear, but their equipment as well. … Read more


Brief Save the Children is Australia’s largest aid and development agency dedicated to helping children. They work in over 116 countries, including many across the South Pacific. When P&O Cruises looked to partner with a reputable local partner in Vanuatu, they turned to Save the Children to lead their programs. To launch the program to … Read more

Staff Training

The Brief Video is an obvious choice when it comes to training staff who are spread across a wide geographical area. P&O turned to Juicy Projects to create a series of video training modules designed to step their diverse work-force through the various aspects of their Performance Management process. Filming behind-the-scenes of a cruise ship, … Read more


Brief When disaster strikes creating an emergency situation, clearly defined roles of command and control are essential in dealing with the challenges and saving lives. In the NSW rail system, the ‘Rail Commander’ is the most senior person on-site at an emergency and co-ordinates all aspects of the incident from an agency perspective. This includes … Read more


The Brief Outdoor brand retailer, Macpac have been working with Caro and her LotsaFreshAir brand since 2014. Since that time she has represented the brand as an ambassador, equipment tester, model and content creator. The Client Macpac